The Forum – Digital Campus
A first-of-its-kind digital campus for the South West of the UK. A new place, built to nurture the brightest businesses, where people can live, work and play side-by-side in Gloucester.
Inspired by the cathedral of Gloucester, Agency Mars devised a graphic to be used across many of the different offers within The Forum, unifying them around a common cause.
Think differently.
Demand more.
Join the new reality.
A first-of-its-kind digital campus for the South West of the UK. A new place, built to nurture the brightest digital start-ups and more established businesses side-by-side in Gloucester.
Project Roles
- Place branding & naming
- Website design
- Marketing literature
- Social media
- Hoarding
- Wayfinding
Working closely with key stakeholders from the development team, architects, council and tenants, Mars produced a brand system that worked seamlessly across print, digital, place, and wayfinding.
Key to the success of the project was to create a set of iconography that could be used across the diverse offerings whilst unifying the wider place brand.
